Supply Chain
cm studio+ introduces platform to repurpose cosmetic ingredients
cm studio+ has launched a new platform called swapboard. the tool connects personal care companies with surplus ingredients to reduce waste.
Retail
djerf avenue opens new york city flagship
djerf avenue has opened a flagship store in new york city. the store is part of the brand's expansion strategy.
Why it matters: the new york flagship strengthens djerf avenue's presence in the us market.
Today's briefing
Industry
aritzia sees revenue jump in second quarter
aritzia reported a 44% increase in revenue for q2 2027. lvmh and kering updated their model protection guidelines. a new aesthetic trend called 'ball hog' emerged on tiktok.
Products
reformation partners with alexa chung for capsule collection
reformation launched a limited-edition capsule collection with alexa chung. the collaboration features sustainable materials and vintage-inspired designs.
Industry
vaccarello departs saint laurent after ten years
anthony vaccarello is leaving saint laurent following a decade at the brand. insiders had speculated about his exit for weeks.
Products
rhode launches new spotwear line
rhode, owned by hailey bieber, released a new spotwear collection. the product includes fragrance mists from orebella and sol de janeiro.
Industry
p&g partners with mcLaren for asia-pacific brand exposure
p&g has launched a partnership with mcLaren f1 to promote its oral b and head & shoulders brands during motorsport events. the collaboration focuses on increasing brand visibility in the asia-pacific region.
Retail
argos adds k-beauty and skincare brands to marketplace
argos is expanding its trusted seller platform by adding medicube and dermalogica. the platform will grow from 70,000 to 130,000 products by year-end.
Retail
creed launches new boutique in manchester
creed, owned by l'oreal, opened a 525sqft standalone store in manchester. the location is positioned as a key northern beauty hub.
Industry
vichy partners with paris saint-germain for sports marketing
vichy laboratoires has entered a partnership with paris saint-germain to boost its sports presence. the collaboration merges the football club's influence with the brand's skincare and haircare expertise.
Retail
luxury shoppers prioritize quality over quantity
luxury buyers are spending but selecting fewer items. brands like kirna zabête and harrods report rising demand for curated collections.
Products
kinnik expands design team with freelance hire
kinnik is hiring a freelance fashion designer for remote or hybrid roles based in new york city. the designer will collaborate directly with the founder to develop the brand's initial apparel collections.
Beauty
sun-care brand launches with luxury focus
zouck, a new sun-care brand, was founded in june 2026 by polly silverman, co-founder of vilhelm parfumerie. the brand blends sun protection with a sense of pleasure.
More from the wire
Products
model uses live snake in jewelry campaign
vivian jenna wilson showcased awe inspired jewelry at a los angeles event, featuring a live snake. the campaign highlights her personal style and brand partnerships.
Retail
college creators shift to amazon and shopmy
college creators are moving away from shein and traditional retail, favoring amazon and shopmy for their shopping. the trend is highlighted in a glossy roundtable.
